Briarose Wedding Dress
A romantic A-line tulle and lace gown with floral appliqués and a flowing skirt. Custom-made for you in Europe.
$735 · or 3 × $245/mo + delivery · interest-free
Charged in USD · Delivery USD 99.00 · EU addresses: 21% VAT added at checkout · other currencies are estimates. Outside the EU, import duties or taxes in your country, if any, are paid by the customer and charged by the carrier on delivery.
Production time: 8–12 weeks · Delivery via DHL Express / UPS Priority: 1–2 weeks after production · USD 99.00 worldwide shipping
Reserve & Measure Later: Same price · pay in full or 1 of 3 interest-free payments today · measurements within 30 days
Fit promise: made within 2.5 cm (1 in) of your measurements (Terms §5.1). Our head technologist checks your measurements before cutting and contacts you if anything looks off.
Couture made to your 21 measurements · Delivered to your door worldwide · No salon visit needed
Need it sooner? Express from 30 days, order to door — ask us
Personal consultant (a real person) · replies within one business day
Free AI virtual try-on: upload a full-length photo on this page and see an AI image of yourself in this gown (sign-in required; a visualization, not a fit check). How virtual try-on works
Dress Details
- Designer: Devotion Dresses
- Silhouette: A-line
- Neckline: Illusion
- Sleeve: Sleeveless
- Back: Closed back
- Fabric: Tulle/Lace
- Train: Chapel
- Colour: Milk
- Waistline: Natural
- Skirt length: Floor-length
- Lining: Polyester
About This Dress
Step into a fairytale with the Briarose A-line bridal gown, featuring an enchanting illusion neckline and delicate sleeveless design. Crafted from a romantic blend of tulle and lace, this wedding dress is adorned with elegant floral lace appliqués throughout the bodice and skirt. Each gown is custom-made to your measurements and handcrafted in Europe for your wedding day.
The price does not include accessories shown in the photos, such as the veil.
Customer Reviews (8)
4.9 out of 5 · 8 reviews
This wedding dress is amazing. the attention to detail is impressive at all. Several guests told me it was the most beautiful dress they'd seen, which was so nice.
Elke E. — 5/5 · 2025-11-30 · From our previous store
Such a pretty gown. I kept catching myself looking down and feeling like a princess. Actually, the fabric feels really luxurious and the details are super neat. Ordering was smooth with their team guiding me. I just had to shorten the length a bit - my seamstress was done in 20 minutes. Would've liked a more detailed their how-to guide, but good experience, would recommend. I tried on dozens of dresses before finding this one. The beading work is really exquisite when you see it in person.
Thea R. — 5/5 · 2025-10-05 · From our previous store
This Briarose A-line Illusion Milk dress is honestly worth every penny. You can feel the care that went into making it. Simply stunning.
Tereza Q. — 5/5 · 2025-09-08 · From our previous store
Honestly, the dress is well made, though not without a few quirks. My seamstress was impressed with the quality, especially considering the price. It did crease a bit during shipping, which is understandable. The bust area was slightly off, so I needed a quick alteration, but now it's perfect. I'd recommend it with realistic expectations. The packaging was also really impressive when it arrived. I tried on dozens of dresses before finding this one. The dress photographed even better than I expected.
Marketa A. — 4/5 · 2024-12-12 · From our previous store
This dress was a showstopper!
Sophia B. — 5/5 · 2024-10-26 · From our previous store
Frequently Asked Questions
How long does production take?
This A-line dress is handcrafted to your measurements in our European atelier. Production typically takes 8–12 weeks, followed by 1–2 weeks for delivery.
Can I customize this dress?
Available changes depend on the design. Review the listed options for this gown, including any upgrade prices. Ask your consultant to confirm fabric, colour or structural changes before ordering.
How does made-to-measure sizing work?
Your gown is made to the 21 measurements you send us, and our head technologist reviews them before production begins. Under our Terms of Service, made-to-measure gowns are delivered in the measurements in your order within an allowance of up to 2.5 cm (1 in). Follow our measuring guide or ask a local tailor to help; minor final alterations may still be needed.
What is the return policy?
Made-to-measure and customised gowns are made for you, so they can't be returned for a change of mind or a wrong size selection. You can cancel an order by emailing info@devotiondresses.com within 24 hours of placing it. If your gown arrives with a manufacturing defect, tell us within 15 days of receiving it for an exchange or a full refund; your statutory consumer rights also apply. Standard-size gowns without customisation can be returned on request within 14 days of receipt (return shipping and a restocking deduction apply; Value Collection gowns are not returnable). Full conditions are in our Terms of Service.
Delivery, fit & returns in full
Are interest-free payments available?
Yes. You can pay in full or in 3 interest-free monthly installments with no additional fees: about $245 each on this gown's $735 price. Any delivery charge is added before the total is split, and your gown ships once every installment is paid.
Do I need my measurements when I order?
No. With Reserve & Measure Later you pay in full or the first of 3 interest-free installments today and send your measurements within 30 days, at the same price.
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